Wash in the bombshell blonde and wash out the brassy blonde with the color-toning power of our Purple Shampoo. You can skip the trip to the salon and restore your beautiful blonde or stunning silver shade right at home. Our deeply hydrating purple shampoo is formulated to nourish every strand and glam up your gorgeous golden or silver tone. Reawaken your hair’s special sparkle every time you shampoo.

Water (Aqua), Sodium Methyl Cocoyl Taurate, Sodium Lauroyl Methyl Isethionate, Sodium Lauroamphoacetate, Lauryl Glucoside, Tocopherol, Hydroxyethylcellulose, Guar Hydroxypropyltrimonium Chloride, Sodium Phytate, Citric Acid, Glycerin, Benzoic Acid, Dehydroacetic Acid, Benzyl Alcohol, Sodium Hydroxide, Alcohol Denat, Fragrance (Parfum), Benzyl Benzoate, Alpha Hexylcinnamaldehyde, Lyral, Acid Violet 43 (Ci 60730)

Apply a quarter-size amount to wet hair and bring to a lather. Let sit for 1-2 minutes. Rinse. Follow with Blonde Purple Conditioner.